“TF: Chase and I share many philosophies, including this one. I didn’t accept advertisers for the podcast until I had 100K + downloads per episode, as measured at the industry-standard 6 weeks post-publication. Why? Novice podcasters (which I was), bloggers, and artists of all types get too distracted in nascent stages with monetization. For podcasting: In the first 3 to 9 months, you should be honing your craft and putting out increasingly better work. “Good content is the best SEO,” as Robert Scoble originally told me.”

— Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers by Timothy Ferriss